

A data-centric SME developing bespoke transport solutions. |
rethinktransport is a UK-based innovation SME dedicated to rethinking traditional transport systems and accelerating the shift toward future mobility. We deliver strategic, data-driven solutions that support smarter, safer, and more sustainable mobility across Europe and the UK.
Our Services
four pillars.
one partner you can build with.
Four focused capabilities, integrated solutions, and a delivery partner ready to plug into your project.
Advanced data analytics
AI, machine learning and forecasting that turn raw mobility data into decision-grade insight.
Multi-criteria analysis framework
Transparent evaluation of transport policies and interventions that holds up to scrutiny.
Geospatial analysis
Real-world mobility data mapped at road, neighbourhood and city scale to guide where to act.
Digital Twin & scenario testing
Trial policies in a digital environment, with dashboards stakeholders can interrogate and trust.
FOCUS AREAS -> MOBILITY
Shaping the future of mobility
Global population growth, urbanisation and climate change are making us rethink mobility. Transportation has to be environmentally friendly and safe, while allowing people to mix and match the most convenient means of transportation at any time.
Together, decarbonisation and digitalisation will prove to be the best solution to transforming the increasing amount of worldwide traffic and making mobility a contribution to a net zero economy.
We have the data-centric excellence, the innovative power and the team spirit to break new ground and help deliver seamless mobility experience which our customers, business partners, and authorities drive.
WHAT WE DO
Our Expertise Areas

Sustainable Transport Planning
Creating low-carbon, inclusive, and resilient mobility for future-ready cities.

Electric Vehicle Integration & Infrastructure
Powering the shift to electric mobility with smart, scalable infrastructure.

Future Mobility Strategies
Shaping adaptive, data-driven mobility ecosystems for smarter urban life.

Public Transport Optimisation
Enhancing service quality and efficiency through intelligent data insights.

Traffic Management & Road Safety
Making roads safer and cities smoother with technology and behavioural design.

Advanced Data Analytics, MCA, Machine Learning, and AI
Turning complex transport data into clear, actionable intelligence.

Digital Twin & Spatial Planning Tool
Enabling evidence-based decisions through integrated digital twin and spatial planning tools.

Proposal Writing & Consortium Building
Connecting ideas, partners, and funding to drive innovation forward.
HOW WE DO
Research & Innovation
We actively explore breakthrough and complementary technologies to stay ahead of the mobility innovation landscape. Our research-driven approach is strengthened through our work across major programmes such as Horizon Europe, EIT Urban Mobility, and Innovate UK, where we help shape next‑generation solutions through pilots, living labs, and large-scale collaborative projects. By staying closely connected to scientific and technical progress, we integrate emerging discoveries directly into our work — enabling us to deliver industry-leading innovations and support our partners in building resilient, future-ready mobility systems.
WHAT WE HAVE
Our Tools
Individual-level travel decisions and behavioural simulation.
Living network replica for testing policy and pricing scenarios.
Predictive crash-risk scoring at road, neighbourhood and city scale.
Transparent multi-criteria scoring with stakeholder-set weights.
Isochrone access scoring for jobs, schools, health and green space.
Whole-system CO2e from manufacturing through end-of-life.
WHAT WE SHARE
Latest Posts, Projects & Calls
The EU Funding & Tenders Portal has now updated to include the rest of the Cluster 5: Climate, Energy & Mobility 2025 Topics and you can see the full list of…


rethinktransport is a UK-based innovation SME dedicated to rethinking traditional transport systems and accelerating the shift toward future mobility. We deliver strategic, data-driven solutions that support smarter, safer, and more sustainable mobility across Europe and the UK.
Our Expertise Areas
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